His overseas experiences gave him the idea for his novel.（英译汉)

His overseas experiences gave him the ideafor his novel.(翻译)

A.launched

B.attained

C.hea

D.declined

However, it is very rare that an exporter can sell his products directly to his remote overseas customers. It is impossible for the exporter to go to every country to find out whether his products can sell in a particular market. Therefore, market research is useful both for the newly established trading companies to open business relations with overseas customers, and for the established exporters who have regular customers to expand their business.

First of all, the exporter should use trade statistics published by most countries to narrow down the scope of his research. Important information sources include: the national trade statistics which indicate the number of wholesalers, retailers and other kinds of marketing intermediaries(classified information according to the type of products) , trade journals and directories and international organizations such as International Chamber of Commerce, and China Council for the Promotion of International Trade.

After carefully considering the above information sources, the exporter will find out what countries are now importing his type of products and from what sources. He can judge the amount of business and the rate of growth or decline. Then he may choose a number of target markets.

Secondly, the exporter must bear in mind the cultural and social backgrounds of his target market, such as language, religion and local people's aesthetical viewpoints, etc. Since all these elements influence people's consumption pattems, a deep understanding of them will help the exporter to predict the changes and follow the new market trend.

Thirdly, the exporter must know the relevant government policies: What kinds of products are limited or restricted in import activities？ Are they restricted because of shortage of foreign currency, tendency to protect national industries or sanitation demand？ What kind of goods does the government levy high tax against？

Fourthly, geography may influence profoundly on the distribution of goods and the development of sales channel in a country. Temperature, altitude and humidity extremes may affect the proper functioning of some equipments. Products which function well in temperate zones do not always perform well in tropical areas. With regard to products like timber, food and paper, the amount of water absorption in transit can be very influential.

Finally, the exporter must take into account the political risk-whether there are military clashed, distribution systems-whether seaports, railroads and roads are available. Moreover, the exporter must know the local legal system since no single, uniform international commercial law governing exporting transactions exists.

Questions for reading :

A.I'm not sure

B. Perfect

C. That's right

When I was studying English at a training center in Washington D.C. in 2008, I shared a house with two young Americans, Jim and Steve. Jim was studying French and Steve Chinese, both at the Foreign Service Institute. We shared many things in common, but we also thought and acted quite differently. Steve was interested in speaking Chinese. He always tried every opportunity to talk with me with his very English-like pronunciation. I was often touched with his diligence. However, I wanted to practice English with him, too. So we often spoke at the same time in the other’s mother tongue. Jim was fresh from college and the youngest of the three. He was going out all the time. The only time we met was at breakfast. There was a small round table in our kitchen, where we saw around to enjoy our food. Steve had Chinese fast food such as dumplings or noodles, and I ate bread and boiled eggs. But Jim often just drank a cup of tea because he had nothing in his fridge. He was too busy dating pretty French girls to do any shopping. I often offered him some of my food. But Steve told me in his poor Chinese that I didn’t need to do that. He said that it was Jim’s own fault and that it served him right. Although he was learning Chinese, he still had his American sense of values.

Two years later, I returned to China. The three of us still keep in touch. Jim now works in a travel agency in Paris. He got married to one of the pretty girls. He wrote to tell us that he can now enjoy a delicious breakfast with his beautiful wife every morning in their comfortable living room. Steve wants to work in China. And I’m helping him with this. I have introduced him to the dean of the Overseas Section of our university. He is very interested in Steve. He wants to know if Steve can work here teaching the overseas students Chinese. I have sent the message to Steve. I’m sure he’d be very happy to accept the job. However, I hope he could try harder to improve himself. Otherwise, all the overseas students would speak with his terrible pronunciation!

(1) Which of the following statements is TRUE according to the passage？（）

A、Steve and Jim were more alike in character.

B、The author didn’t enjoy talking with Steve.

C、The three of them were all language majors.

D、Their living condition was rather poor.

(2) Which of the following is TRUE about Jim？（）

A、He has a French way of making friends.

B、Going out with girls cost him a lot of time.

C、He learned French in order to date Paris girls.

D、He liked doing housework.

(3) What is the author’s opinion of Steve？（）

A、Steve was a very hardworking fellow.

B、Steve enjoyed cooking Chinese food.

C、Steve enjoyed shopping more than Jim.

D、Steve’s Chinese accent was quite pure.

(4) What does the last sentence of the first paragraph imply？（）

A、Steve didn’t like offering help to others.

B、American people only eat their own food.

C、Steve wanted Jim to do his own shopping.

D、Americans and Chinese differ in their sense of values.

(5) What can be learned from the last paragraph？（）

A、Jim is a very good husband.

B、Steve enjoys teaching Chinese.

C、The author works for overseas students.

D、The three friends still keep in touch.

Two years later, I returned to china. The three of us still keep in touch. Jim now works in a travel agency in Paris. He got married to one of the pretty girls. He wrote to tell us that now he can enjoy a delicious breakfast with his beautiful wife every morning in their comfortable living room. Steve wants to work in china. And V m helping him with this. I have introduced him to the dean of the OverseasSection of our university. He is very interested in Steve. He wants to know if Steve can work here teaching the overseas students Chinese. I have sent the messageto Steve. I&39; m sure he’ d be very happy to accept the job. However, I hope he could try harder to improve himself. Othervise, all the overseas studentswould speakwith his terrible pronunciation!

Which of the following statementsis true according to the passage？

A.The three of them were all language majors.

B.Steve and Jim were more alike in character.

C.The author didn’ t enjoy talking with Steve.

D.Their living condition was rather poor.

What is the author,s opinion of Steve？A.Steve was a very hardworking fellow.

B.Steve enjoyed cooking Chinese food.

C.Steve enjoyed shopping more than Jim.

D.Steve' s Chinese accentwas quite pure.

Which of the following is true about Jim？A.Going out with girls cost him a lot of time.

B.He had a French way of making friends.

C.He learnedFrench in order to dateParis girls.

D.He liked doing housework.

What does the last sentenceof the first paragraphimplies that___？A.Stevedidn't like offering help to others.

B.American people only eat their own food.

C.Americans and Chinesediffer in their senseof value.

D.Stevewanted Jim to do his own shopping.

From the last paragraph, we can learn that_____ .A.Jim is avery good husband.

B.Steveenjoys teaching Chinese.

C.The author works for overseasstudents.

D.The three friends still keep in touch.

请帮忙给出每个问题的正确答案和分析，谢谢！

Deeply involved with this new technology is a breed of modern business people who have a growing respect for the economic value of doing business abroaIn modern markets, success overseas often helps support domestic business efforts.

Overseas assignments are becoming increasingly important to advancement within executive ranks. The executive stationed in another country no longer need fear being “out of sight and out of mind.” He or she canbe sure that the overseas effort is central to the company’s plan for success, and that promotions often follow or accompany an assignment abroaIf an employee can succeed in a difficult assignment overseas, superiors will have greater confidence in his or her ability to cope back in the United States where cross-cultural considerations and foreign language issues are becoming more and more prevalent (普遍的).

Thanks to a variety of relatively inexpensive communications devices with business applications, even small businesses in the United States are able to get into international markets.

English is still the international language of business. But there is an ever-growing need for people who can speak another language. A second language isn’t generally required to get a job in business, but having language skills gives a candidate the edge when other qualifications appear to be equal.

The employee posted abroad who speaks the country’s principal language has an opportunity to fast-forwardcertain negotiations, and cam have the cultural insight to know when it is better to move more slowly. Theemployee at the home office who can communicate well with foreign clients over the telephone or by fax machine is an obvious asset to the firm.

Choose correct answers to the question:

What is the author’s attitude toward high-tech communications equipment？

A.Critical

B.Prejudiced

C.Indifferent

D.Positive

With the increased use of high-tech communications equipment, businesspeople ________.A.have to get familiar with modern technology

B.are gaining more economic benefits from domestic operations

C.are attaching more importance to their overseas business

D.are eager to work overseas

In this passage,“out of sight and out of mind” (Lines 2-3, Para 3) probably means ________.A.being unable to think properly for lack of insight

B.being totally out of touch with business at home

C.missing opportunities for promotion when abroad

D.leaving all care and worry behind

According to the passage, what is an important consideration of international corporationsin employingpeople today？A.Connections with businesses overseas.

B.Ability to speak the client’s language.

C.Technical know-how.

D.Business experience.

The advantage of employees having foreign language skills is that they can ________.A.better control the whole negotiation process

B.easily find new approaches to meet market needs

C.fast-forward their proposals to headquarters

D.easily make friends with businesspeople abroad

请帮忙给出每个问题的正确答案和分析，谢谢！

Napoleon once called the British " a nation of shopkeepers" . That was intended as an insult , but had he called us a nation of traders it could not have been disputed. In Britain we buy and sell more per head of population than the people of any other country. Our island is too small to grow enough food for our people and so we need to eam enough from our exports to sustain our population.

One complication of export trade is that each country has its own independent currency system; and another is that many countries impose custom duties or other restrictions on imports.

The would-be exporter is faced with a number of problems. First there is the need to find a customer for his goods. The actual operation of selling is made more difficult because of language barriers and cultural differences. There are also additional transport problems because of the greater distances involved and often unfamiliar territories. When the manufacturer turns from selling at home to selling overseas, his problems are magnified. This is particularly true in terms of finance.

The first financial problem facing the exporter is the time taken to deliver his goods. There could be a long delay while his merchandise is in transit between London and, say, Karachi. He has incurred the costs of production, but when is he going to be paid？ The second problem is even more serious. How sure can he be that he is going to be paid at all？ And even when he receives payment his troubles may not be over. If he is paid for his goods in other currency other than sterling, and what if the other currency has fallen in value since the contract is made？ These are the perennial problems for the exporter.

Fortunately for our exporters and for our economy generally, help is available both from the government and the banks. From the government side, the Export Credits Guarantee Department offers British exporters, in return for a fee, insurance against bad debts incurred as a result of sales to foreign buyers. The Export Intelligence Department also helps by providing them with useful advice and information. The most straightforward method of financing the operations for the exporter is to borrow the necessary funds from his bank. This way he can ship his goods abroad and draw on his bank for the funds needed to carry on production while he is awaiting the proceeds. But of course the borrowings from the bank will lower his p rofit margins.

Another method of financing international trade is by documentary credit. A document known as a bill of exchange is drawn by the importer in favor of the exporter and, although the bill of exchange is a very convenient method of payment for oversea trade, once again it serves to reduce the profit margin for the exporter.

Questions for reading :

were from Eastern Europe. The government welcomed these people by offering them free farmland in the West However, Canada immigration policy was not equal for Asian immigrants. The Canadian government passed two laws to prevent Chinese immigration. In 1885, the Canadian government passed the first law to prevent Chinese immigration. The law forced every Chinese person entering Canada to pay a $50 enty fee. The government introduced this head tax to satisfy Caucasian laborers who felt that Chinese immigrants Were competing for their jobs. The head tax was a burden for Chinese immigrants, but it did not prevent them from coming to Canada. For many of these poor Chinese laborers, they could earn more money there than in China. They were willing to borrow the money to pay for the overseas trip and the head tax. The Canadian government rased the head tax to S100 in 1900, then to $500 in 1903. The Canadian government passed its most restrictive immigration law in 1923. That year, the Chinese Immigration Act prevented all Chinese except ficers, merchants, and students from entering Canada. The Act was the result of pressure from ant-Asian groups. These groups felt that the head tax was insufficient because Chinese laborers were still coming to Canada. The effectively stopped Chinese immigration from 1923 to 1947. During the 24-year period, only 44 Chinese entered Canada finally.

A. travels to another counties to work for a short time

B. stays in his or her own country

C. moves to another county to live

D. travels to many countries to visit

On Christmas Day 1990, in a laboratory in Switzerland, British physicist Tim Berners-Lee finished developing the tools to create the World Wide Web. He was working at the European Organization for Nuclear Research, Cern, in Geneva.

His boss gave him the green light to work on the project during his spare time and together with the help of his Belgian colleague Robert Cailliau, Tim Berners-Lee produced the world’s first web page.

The experiment heralded a new era because it demonstrated how computers could talk to each other through a new language they created called Hyper-Text Markup Language, or HTML.

Currently there might be anything up to a trillion web pages with all sorts of content. People buy and sell products and services, make friends through these pages, learn and teach. We found many enthusiasts of the web in the streets of London.

Man 1: “It means having information in your home with easy access which in the past would have only been available in thousands of libraries. So it’s information at your fingertips.”

Woman: “Access to a lot of people really. We’ve got a lot of family overseas so we use Skype quite a bit.”

Man 2: “Information, news, social groups.”

Man 3: “I’m just using it usually for emails and social networking with my friends and well, reading newspapers and information. Basically everything!”

Fortunes were made in the World Wide Web. Many say that Tim Berners-Lee could have been a billionaire through his invention but he said that all he wants is to keep the egalitarian spirit of the web intact and the medium free to use. Many users share the same ideals.

21. What is this passage talking about？_______

A. The birth of the World Wide Web.

B. The biography of a physicist.

C. The importance of the first web page.

D. The application of some HTML.

22. Who is Tim Berners-Lee？_____

A. An internet user.

B. A physicist won the Nobel Prize.

C. A physicist who also designed the first web page.

D. A write who writes in a brand new language.

23. Where were the people interviewed？________

A. Bern.

B. London.

C. Geneva.

D. An unknown city in England.

24. Which of the following best describes the interviewees’ attitudes towards the internet？_______

A. Fearful.

B. Indifferent.

C. Distanced.

D. Enthusiastic

25. Which of the following is incorrect about the application of the Web？_______

A. It can be used in many ways.

B. It has become very popular among average people.

C. The inventor of the internet hopes everybody has access to medium.

D. It was designed by a government official in Europe.